GIFs are easily integrated across many social platforms: Facebook, Twitter, Instagram, and Tumblr are among the most popular ones. This is extremely important in our Mobile First era : they only last a few seconds, they weigh much less and get uploaded much faster than a video, and the auto loop just makes your message more sticky. But, essentially, all the advantages boil down to the following factors. There are so many benefits to GIFs for a brand that it can take an entire guide to go through all the points. But why use them on top of the rest of your marketing efforts? Why GIFs are Great Additions to Your Marketing Content Mixīasically, anywhere you place a message there’s a chance to place a GIF. With so many ways to mispronounce the term, we want to stress that it should be pronounced as “JIF”, according to its creator. Note: you can convert video into a GIF as well but more on this later. GIFs are normally only a few-seconds-long and are incredibly eye-catching.
#Convert video into gif series
It is essentially an animated clip or a series of still images placed within a single file that “mimics” videos without actually being one. GIF (Graphics Interchange Format) is something in-between a video and a still image.
#Convert video into gif how to
Step-by-step guide on how to convert video to GIF included. This post will show you how smaller brands can jump on this trend and use it to its fullest potential. But we want to encourage smaller brands to consider GIFs as part of their marketing mix – after all, GIFs can often be more appealing than images, but also cheaper (and easier) to create. Many big brands are already incorporating GIFs into their content marketing strategy. They can be a part of a powerful strategy for companies aiming to build strong connections and engagement with their target audience online. If you only think of GIFs as fun visual communication tools, you are in the wrong. GIFs help marketers express complex ideas and messages in a matter of a few seconds. In this post we will be talking about GIFs as they help marketers express complex ideas and messages in a matter of a few seconds. So, visuals play a big role here as you want your message to stick with your audience for as long as it possibly can. But once it gets paired with relevant imagery, people retain 65% of that information. HubSpot reveals that upon hearing information, your audience is only going to remember 10% of it three days later. A big part of marketing is effective communication.
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